Ad Profitability Suite

High-precision margin analysis for elite digital advertisers.

ROAS Calculator

Efficiency Ratio

Total Revenue ($)

Ad Spend ($)

Return Multiplier

0.00x

Efficiency %

The Logic

ROAS measures gross revenue per dollar spent. While multiples (e.g. 4x) are standard, the percentage represents your return as a ratio of total spend. Formula: Revenue ÷ Ad Spend

Sustainability Point

Breakeven Threshold

Product Price ($)

Unit Cost / COGS ($)

Breakeven ROAS

0.00x

Gross Margin

0%

Critical Disclosure

This calculation determines your **Gross Margin** and the ROAS needed to cover COGS. Note: For a true Net Breakeven, you must also subtract shipping, platform fees (Shopify/Stripe), and fulfillment costs from your margins.